The latest smartphone trend that has everyone buzzing is the new augmented reality game Pokemon GO. For those of you who haven’t caught Pokemon fever yet, the game uses your phone’s GPS to determine where you are and makes Pokemon ‘appear’ around you on your screen so you can catch ‘em! The game is the first of its kind as it encouraged you to travel around in the real world in order to catch Pokemon in the game. Pokemon GO has caught on like wildfire and people are hunting Pokemon wherever they go. One girl even found a dead body whilst searching for Pokemon…
One great aspect of Pokemon GO is that it encourages the players to go outside and be active. Gaming is usually blamed for keeping people indoors and idle but Pokemon GO is doing the exact opposite. By placing Pokemon literally everywhere the game allows players to catch’em whether they are at home, work, out for dinner etc. and giving people the little boost they need to walk down just a few more streets. As well as encouraging people out of their homes the game is encourage people into shops such as Sephora, Forever 21 and seemingly ever mall in America. Mixing nerdy, nostalgic gaming with fashion is definitely something we support!
If you fancy spicing up your summer wardrobe with some Pokemon inspired fashion accessories- look no further!! Don’t forget to catch ‘em all!
For product information:
And for pokemon inspiration:
Ah its that time of year again. The leaves are falling the, the air is just a little bit nippier and pursecases are flying off the shelves. With thanksgiving approaching, that means Black Friday is almost here as well. As an office we have decided we HATE the traditional Black Friday. Each of us had horror story after horror story to tell about the craziness that ensues on Black Friday. Since we have all decided against the 3am wake up call to shop next friday we’ve decided to fight against it! Instead of going out and shopping we encourage you to stay in and relax. Although as a little incentive, we are doing a 24 hour Black Friday Flash Sale starting 11/27/15 at 12am until 11/28/15 at 12am PST. What will be on sale you might ask? Well thats for us to know and you to find out! But just a hint, its some of your favorites! So sit back and relax and wait for the 27th to swing around because the sale will be worth it and perfectly timed for the upcoming holiday season as well.
Additionally as an added bonus of christmas cheer we have decided to put on an Instagram contest to really spread some joy. To enter the contest instagram a selfie with your pursecase and hashtag #thankfulforpursecase. On Black friday we will be announcing the winner who will get a purse case of their choosing!
Stay tuned our friends and check out our website on the 27th ;)
Following the success of the spring collection of pursecase inspired by the beautiful PCH, it just seemed right to venture across the country to the East Coast and take inspiration from the alluring bright lights of bustling New York City. From the artistic walls of Brooklyn, to the royal streets of the Upper East Side, over to the academic and sophisticated West Village and then down to trendy SoHo, our team was struck with the beauty of this city that is so different from our home. We loved strolling the streets and seeing the bright and diverse colors of these places. Just like the colors of this new collection, each of these small parts of town are unique and beautiful in their own right.
What really struck our team about Brooklyn was the electric style of the people within it as well as the amazingly special art scene that populates not only the galleries of this excitement packed neighborhood, but the walls and streets as well.
UPPER EAST SIDE
We then traveled to the Upper East Side and immediately noticed how much the upscale and fashion-filled neighborhood had to offer.
From there, the picturesque and student filled streets of the West Village drew our eye because it really optimized the girl-on-the-go attitude that encapsulates the pursecase brand.
Finally landing on the fire escape clad buildings of SoHo we knew that the streets of New York was the perfect place to draw inspiration from, with this neighborhood offering a trendy and desirable aesthetic that no one could turn down!
Take a look at the collection and dive into the rich culture and unique style of NYC today!
Since pursecase World Headquarters is located in sunny Santa Monica, California, we thought it was about time we designed a line to pay tribute to our roots!
Introducing PCH by pursecase!
Marina del Rey is a scenic mix of beautiful waterways and colorful boats nestled on the southern route of historic PCH. Tourists and locals alike flock towards the Marina to rent kayaks, take boat tours, relax at neighboring beaches, and enjoy meals at the many waterfront restaurants. Marina del Rey by pursecase is your perfect companion to ensure you’re stylinanddialin at this nautical LA hot spot.
Venice Beach, just North of Marina del Rey on PCH, is best known as the vibrant and progressive hangout for Southern California’s creative and artistic. Venice is an eclectic, funky beachfront where street performers entertain passing crowds while sidewalk vendors line the boardwalk selling homemade trinkets. The Venice pursecase is the perfect statement for beach bums who are looking to stand out!
Santa Monica has a laid-back beach town atmosphere with big city sophistication. For a small city along PCH, Santa Monica plays an influential role in the cultural lifestyle of Southern California drawing visitors from around the globe. The Santa Monica pursecase plays tribute to our SoCal roots while revamping one of our best-selling colors from the original pursecase line. Now, sing it with us…“All I wanna do is have some fun, I got a feeling I’m not the only one. All I wanna do is have some fun, until the sun comes up over Santa Monica Boulevard.”
Malibu occupies 21 miles of beautiful beaches along PCH. Sprinkled with lavish homes, lush greenery, premiere boutiques, and exclusive restaurants, Malibu is home to many of the World’s most rich and famous. The Malibu pursecase embodies the community’s poise, allure, style and tranquility.